July 2025 Market Updates: Why Your Home Needs To Be Priced Right in Today’s Market

July 2025 Market Update

Why Your Home Needs To Be Priced Right in Today’s Market

In today’s real estate landscape, pricing your home correctly from the start isn’t just important—it’s crucial. Here’s why:

1. Buyers Are More Price-Sensitive
With mortgage rates hovering between 6–7%, buyers are stretching their budgets more than ever. They’re cautious and less willing to overpay, even in desirable areas. An overpriced home may get skipped over entirely as buyers focus on better-valued options.
2. Overpricing = Longer Time on Market
Homes priced too high tend to sit longer. The longer your home is on the market, the more buyers begin to wonder what’s wrong with it. Eventually, you may need to reduce the price anyway—often below what you could have earned if priced correctly from day one.
3. More Homes = More Competition
Inventory is slowly rising in New Hampshire. That gives buyers more choices, which means your home has to stand out—not just in looks, but in value.
4. Smart Pricing Drives More Offers
A well-priced home can create urgency and even spark bidding wars. The goal isn’t to leave money on the table—it’s to attract enough interest that buyers compete, driving the price where it belongs, or higher.

1 in 5 Sellers in NH Are Reducing Prices—Here’s Why
Recent data shows that nearly 20% of homes in New Hampshire have had to reduce their asking price this summer. That’s a strong sign that sellers are entering the market with expectations that no longer match reality. Many are still pricing based on conditions from a year ago—when competition was fiercer and interest rates were lower. 

But today’s buyers are more cautious, and homes that are even slightly overpriced are sitting longer, eventually needing price reductions to spark interest. These price drops can signal weakness to buyers and reduce your negotiating power.

How Sellers Can Avoid This:

• Price based on today’s conditions, not last year’s headlines.
• Work with a local real estate professional who understands current trends and buyer behavior in your area.
• Consider buyer psychology—a competitively priced home often sells faster and for more than one priced too high initially.

Let’s Connect
If you’re planning to sell and want to avoid becoming one of the 1 in 5 who reduce their price, let’s work together to get your pricing strategy right from the start. That way, you maximize both your time and your return. Contact us through our website www.real603.com, or get in touch with a member of our team today.